"There are thousands of reasons why people write blogs. But it seems tome the biggest reason that drives the bloggers I read the most is, we're all looking for our own personal global microbrand. That is the prize. That is the ticket off the treadmill. And I don't think it's a bad one to aim for."
Hugh "cartoons drawn on the back of business cards" MacLeod, on why he do that voodoo that he do so well
TAGS: blogs, blogging, Hugh MacLeod, branding, gapingvoid