The Useful Ones

Referral Friday: 2009 reindeer and one Brad Nack

2009reindeer

Referral Friday is part of an ongoing series inspired by John Jantsch's Make-a-Referral Week. For more about that, and loads more referrals for everything from cobblers to coaches to gee-tar teachers, start here. Pass it on, baby!

A few months ago, on our way between picking up some Saturday morning coffee and steeling ourselves for the walk back up a big-ass hill, The BF and I dropped in on a local open-air art market. There were the usual crafty type things, jewelry and candles and whatnot, and there was one artist's stuff that stopped me dead in my tracks.

Brad Nack ain't your garden-variety artiste. He's a man with a past that includes such disparate items as sailing around the world with a crazy person and managing a pretty famous band, which activity I think technically makes you the crazy person.

After the gallivanting, he came back to what he was really good at: painting and being awesome. Seriously, what do you call a guy who sets a goal for himself of painting over 2000 paintings in one year...for TWO YEARS IN A ROW...just because? I call it awesome, and I know what's what, bub.

Perhaps it was in his blood: his father, Ken Nack, was an artist, too, studying with Fernand Léger in Paris in the 1940s. (Here's a nice snapshot I found of the two of them, Brad and his dad, not Brad's dad and Fernand Léger.)

Let's put aside the gimmick, if you want to call it that, of painting over 2000 reindeer in time for the holidays. (In case you're interested, I don't call it a gimmick: I call it a really cool project, and some smart marketing, to boot.) I like Brad Nack's paintings because they're technically great, they vibrate with life and humor (thank CHRIST) and because they remind me of a crazy cross between Paul Klee and a particular style of mid-century illustration I always dug. And, hell, it doesn't hurt that Brad Nack is such a cool guy. Well, seems to be, from the very small amount of interaction we've had. But you can tell, you know? You just can.

You can follow along with Brad's reindeer painting adventures on his blog, and contact him about claiming one. I suspect one of those suckers is going to end up chez communicatrix, and I love the idea of a whole bunch of us being connected by a whole bunch of paintings by one way cool dude.

xxx
c

reindeerinarow

Photos: (top) 2009 Reindeer Project paintings in progress; (bottom) four of 2008's Reindeer Project.

Referral Friday: Kaldi Coffee & Tea

kaldi_atwatervillagenewbie

Referral Friday is part of an ongoing series inspired by John Jantsch's Make-a-Referral Week. For more about that, and loads more referrals for everything from cobblers to coaches to gee-tar teachers, start here. Pass it on, baby!

Yes, we have Peet's here in Los Angeles.

We also have nearly two outposts of Chicago-based Intelligentsia, a handful of local indie joints that ain't bad (albeit one among them that drives me batshit crazy with its goddamned preciousness, which quality should be kept OUT of coffee, thank you), and a robust locally-based chain that at least beats that national one.

Here's what I love: Kaldi.

I love the way it smells when you walk in. I love the crazy Japanese candies and snacks on display (they have regular baked goods, too, although as a non-partaker, I can't vouch for them). I love the mix of people who go there and how cool and dark it is inside and how funky-frozen-in-time the Atwater Village street is outside. I love that the wifi is free, even if I never use it.

But mainly, I love that every single time I go, I have gotten a superb Americano with perfect crema and no 'tude.

In Los Angeles, this is not easy. But when it happens, it is delicious...

xxx
c

Kaldi Coffee & Tea
3147 Glendale Blvd
Los Angeles, CA 90039
(323) 660-6005

Image by atwater village newbie via Flickr, used under a Creative Commons license. There ain't always a cookie contest going, so caveat, and all that.

Referral Friday: PresentationCamp L.A.

attendees of presentationcamp LA

Referral Friday is part of an ongoing series inspired by John Jantsch's Make-a-Referral Week. For more about that, and loads more referrals for everything from cobblers to coaches to gee-tar teachers, start here. Pass it on, baby!

Okay, so strictly speaking, this isn't me putting the word out about some small business or entrepreneur*.

So if nobody profits from nor can you buy anything from PresentationCamp L.A. (other than a $10 admission ticket), why the hell am I promoting it here on Referral Friday?

Because PresentationCamp, like all BarCamp**-type "unconferences", is about people who really give a shit about what they do getting together to help each other get better at what they do. And if that doesn't have "entrepreneur" written all over it, I don't know what does.

This one should be no different, except that instead of a group of people getting together to give little presentations and foster little discussions about...whatever, we should have us a fine crop of people who just nerd the hell out on presenting: speaking, crafting great presentations, storytelling, etc. Maybe discussions will spring up around the use of humor or props or improv; maybe we'll talk mind-mapping or how to present yourself well in a job-interview situation (which could come in handy about now) or how to put together a presentation quickly. These, and MORE!, are ideas we've been floating out there.

All I know is that if it's 1/4 as fun as the one that Cliff Atkinson went to up in San Francisco earlier this year, it's gonna be a hootenanny. If you are somewhere on the continuum of digging on presentations, you're gonna meet your people. Like me!

The details are below; if it's not for you, but you know someone who it is for, please, pass along a link to this page. Or tweet it, or Facebook it, or whatever the hell. And if your business, small or otherwise, wants to get in front of 100 SERIOUS presentation nerds, please contact me (communicatrix AT gmail DOT com) about sponsorship. Any amount or in-kind donations welcome!

Final thought: while part of the reason I decided to get on board early was my always-intense desire to TALK TALK TALK, I honestly don't know if I'll present anything. Part of it is being busy, dealing with sponsorships and logistics and suchlike, but another part is that desire for ME to TALK TALK TALK has somewhat receded. I will if what I think I have to add is something other people want to TALK TALK TALK about, but ultimately this thing, it's way bigger and way cooler than one person getting up and doing a dig-me thing: this is about everyone becoming better communicators.

And we all know how I feel about that...

xxx
c

DETAILS! DETAILS! DETAILS!

PresentationCamp L.A. | June 20, 10am - 6pm
@BLANKSPACES
5405 Wilshire Blvd. |  Los Angeles, CA  90036

Buy tickets now http://presentationcampla.eventbrite.com/

Image © Don Campbell via Flickr. More photos by Don Campbell of the very first (!) PresentationCamp, at Stanford, here.

*It's also, as you can see from the title, about a Los Angeles-based event, although participation is not limited to citizens of our fair city, and so far we have people coming in from as far as New Zealand (albeit because of a handy layover on the way to somewhere else, I mean, really).

**You can read all about the genesis of the BarCamp model on the wikipedia, which is, as my pal and former writing partner, Rick Crowley, put it so well, "the greatest repository of information that may or may not be true."

The Whore of Babylon has some books she'd like you to buy

wassuprockers_jonfeinstein

I read a lot of books. Not as many as I did when times were simpler and Internet access spottier, but still.

In my ongoing quest to (a) point all y'all toward the good stuff and (b) make some goddamn money, it occurred to me that I might neatly combine those two things with a page of links to reviews in all the various places I write them, along with affiliate links so that if you want to support me and my crazy habit of taking stuff in and writing about it, you could. Hence, this "Books! Books! Books!" page.

So we're clear, I buy a lot of books second-hand or check them out from the library. I also buy new at indie booksellers where I can, to support, and I hope you will, too. I <3 Powell's in Portland, Elliott Bay Booksellers (Seattle), and Vroman's, Chevalier's and Small World here in Los Angeles). I used to love Barbara's in Chicago, Scribner's in NYC...well, sadly, I could go on and on. QED, right?

But sometimes, it's easier to buy through Amazon: for gifts, for people in remote towns without good bookstores, for the 3 am shoppies. Also, for making me a few bucks (via affiliate links) which I then pump back into the economy. (Here's a direct link to my Amazon store, if you're a rural, gift-shopping, insomniac. Or also want to shop for SCD supplies.)

Short answer: buy when you can, where you can, as you can, to support authors. If you can support your local economy, too, awesome. But if you can only afford the library, there's no shame in that. Read away. It's what most writers probably want, when you get right down to it.

xxx
c

Book links on communicatrix-dot-com

Quick links to critical pages referenced in this post

Image by Jon Feinstein via Flickr, used under a Creative Commons license.

Referral Friday: Ask Liz Ryan about your resume

addyliz_ryan49_t600

Referral Friday is part of an ongoing series inspired by John Jantsch's Make-a-Referral Week. For more about that, and loads more referrals for everything from cobblers to coaches to gee-tar teachers, start here. Pass it on, baby!

The job market is...interesting these days.

Or so I hear.

And in times when something like the job market is defined as something like "interesting," you want someone to help you make sure you're putting your best foot forward in it. That person, I can say without any reservation, is one Liz Ryan.

A former HR exec at a Fortune 500 company, Liz would seem, on the surface, an odd person for a creative nutjob like myself with a cuss-filled, oddity-ridden website like this here blog to be recommending. But here's the thing: Liz ain't no corporate drone; she's a sharp, forward-thinking, social-media-getting gal with the best sense of humor outside of this here time zone. In other words, she is completely artist-friendly. In fact, she's got her own big streak of hambone, in addition to the razor-sharp wit, she's a bona-fide opera singer in her spare time.

How's that for a crazy hobby?

Anyway. Liz does all kinds of work for very fancy, probably non-artist types: corporate workshops, big-wig executive coaching, and high-flying speaking gigs (I salivated when I saw that client list, I swear, I love getting in front of suits and mixing it up). But she also offers two services for regular old regular people who are trying to stand out in a buyer's market: resume critiques and resume overhauls. Neither one is cheap, but I can all but guarantee they're a good value; I've been watching Liz do "resume spruceups" for years now on her popular mailing list, and how she manages to turn incomprehensible business-speak into summaries so crisp and compelling, I want to hop on a plane and go meet the person...well, it's Jedi-knight-level magical. (She also offers a by-the-hour consult option if you just want to ask the oracle.)

If you're not ready to buy, or if you're such a ninja that your own resume is already spectacular, I'd still suggest you join her popular online community, the Ask Liz Ryan group on Yahoo. 25,000 members strong as of this writing, it's a powerful resource for information on a wide-ranging bunch of issues at, as she puts it, "the intersection of work and life."

Including some phenomenal advice, and even an occasional example of how to spruce up your own dismal resume, from the maestro herself for the immensely reasonable price of bupkus.

Ask Liz Ryan
637-B South Broadway #222
Boulder, CO  80305

Phone: 303.440.0408
Fax: 866-630-0409

Photo © Colorado Daily

Referral Friday: Superhero Designs

__seaglass__-colorful-beaded-glass-and-lucite-jewelry

Referral Friday is part of an ongoing series inspired by John Jantsch's Make-a-Referral Week. For more about that, and loads more referrals for everything from cobblers to coaches to gee-tar teachers, start here. Pass it on, baby!

Many, many moons ago (thank goodness), my friend, Uma, took very, very ill.

A whole world full of people took up the cause of getting her home and getting her better, and I'm happy to say that while she still has her struggles, she's doing better than any of us, including her now-husband, whom she married to the ringing cheers of friends and family, could have dreamed of during those dark first days.

It was during those dark first days when I thought of Andrea Scher and Superhero Designs. I'd first seen Andrea on a panel at the second annual BlogHer event, way back when it was still a smallish gathering of ladies and lady-friendly folk. She talked about her business, which was making jeweled necklaces, and her family and her blog, and through it all she emanated one of the most loving, quietly joyful, wonderful vibes I've ever felt. She was funny and self-effacing, but it was more than that: Andrea is one of those vehicles through which The Good Stuff moves, and she does what she can to keep it moving and herself out of the way.

The wonderful story behind her jewelry is that everyone is a superhero, and the necklaces help channel superpowers, to wit:

They will protect you from harm
attract people to you
and create magic in your life

I have held one in my hand, this green one, called "Chlorine", and watched Uma hold it in hers, and I believe this is true. And believing, well, that's 99% of it, right?

Besides, they are gorgeous. The one Andrea wore around her own neck that summer's day reminded me of candy, only what I imagine magical candy from heaven must be like.

There are beaded pieces and now pendants, all handmade. They are perfect, joyous gifts for one's own neck or the neck of a loved one.

Hey, you love me, right? And I love joy.

Hmm....

xxx
c

Superhero Designs
Beaded and pendant jewelry with superpowers.
$99 & $49

Oh, and you can hire Andrea to take pretty pictures, too! The shots above are ©Andrea Scher, natch.


Referral Friday: Photo rescue kit from Sally Jacobs, Archivist

cw_70s-triptych

Referral Friday is part of an ongoing series inspired by John Jantsch's Make-a-Referral Week. For more about that, and loads more referrals for everything from cobblers to coaches to gee-tar teachers, start here. Pass it on, baby!

You know that gigantic box/drawer/garage-full of loose snapshots you have socked away?

Don't worry about them.

As my friend and archivist extraordinaire, Sally Jacobs, says, those are the photos that still stand a chance of making it another generation without immediate intervention.

However.

That cache of round-cornered square satin prints of you at camp circa 1976 that you neatly ordered in the crappy, spiral-bound, Woolworth's magnetized photo album with the stained, Peter Max-ian fabric on the cover? Toast. Unless you get cracking now. Because between the acid of the cheap-ass glue and the toxicity of the cheap-ass plastic, your precious moments are currently the center attraction in what Sally calls "a chemical sandwich of doom." Tasty, no?

The issue of that box/drawer/garage we shall address at a later (but not too much later, now I'm thinking on it) date. For now, may I suggest you do as I do and order you up one "Easy Peasy SAFE Photo Rescue Kit" from Sally, who assembles them lovingly and persnickety-ly from several sources at what looks to me like not much profit for the purpose of helping preserve you, in all your Quiana-clad disco glory, from imminent doom. (And so you know, these evil books predominated from the 1970s through the 1990s, although they're still available today, so just stay the hell away from ANYTHING PLASTIC when it comes to storing your photos, 'kay?)

Said Easy Peasy SAFE Photo Rescue Kit contains some surgical spatula-type tool thingy that you've probably seen your dental hygienist farting around with, along with gloves, the correct pair of arcane pencils, and instructions, plus some other goodies if you order by today, May 8 (scroll to the bottom of the page to see them). Because she is nice and my friend, if you identify yourself as a reader of this here blog, she will also send you a PDF about the right way(s) to digitize (i.e., scan) your photos.

VERY IMPORTANT: She only makes 100 of these packets a few times per year. As of yesterday, there were 85 available. Just so you know.

And yes, I bought one! So prepare your asses for Round Two of Scanning My Damned Photos, this time, done right!

xxx
c

3steps


Referral Friday: Cafe Tropical

cafetropical_foodgps1

Referral Friday is part of an ongoing series inspired by John Jantsch's Make-a-Referral Week. For more about that, and loads more referrals for everything from cobblers to coaches to gee-tar teachers, start here. Pass it on, baby!

I'd always suspected Los Angeles got shortchanged in the espresso department, and it took an extended trip to Seattle to prove it. More good coffee there than you should shake a stick at, although why you'd go around shaking a stick at delicious, delicious coffee is beyond me.

We have a few decent cuppas here on the East Side in the Lake of Silver 'hood: our local outpost of Chicago-based Intelligentsia serves an outstanding Americano, and I'll grudgingly admit to a sort of liqueur-y excellence to schmantastic LAMILL's brew. But there's no non-carb-y grub at the former and only outrageously priced (albeit tasty...grudging, grudging) at the latter, and Intelligentsia is a chain (albeit small and excellent and definitely to be chosen over all other chains) and LAMILL just aggravates me to no end. Too twee.

What is in the Lake of Silver Land and not twee? So not twee that its outdoor seating area could generously be described as "colorful" and/or "sun-baked"? So far from twee that it has photo signs of food you can point to when placing your order, hosts the hipster AA meeting, and has only TWO available coffee options, negro or con leche?

Why, Café Tropical (rhymes with "bop yer pal"), of course!

Not only that, but, I shit you not, Café Tropical serves up what I've come to believe, after vast sampling, one of the finest and most generous Cobb salads in town, and at the low, low price of seven (or eight? WHATEVER) bucks. Feeds two non-greedy people easily, with some left over if they're really non-greedy. (I'm on the small side, and I can usually get three small meals out of it.) Who the hell eats a Cobb salad with a steaming hot cup of Cuban-style Americano, you ask? Hell if I know, bub. I make a separate trip lunchtime or after.

Of course, there is also an insanely great array of Cuban pressed sandwiches and pastries to make those on low-carb diets weep with frustration and drool with envy. My friend, Ritzy, brought a whole guava-with-cheese pie (a specialty, and hot damn, I know why) to a gals' night I hosted and damned if I didn't cave...and didn't care. Freakishly delicious.

I know, I know, this is a local shoutout, and all y'all come from all over. Grant me a few gimmes, huh? So my fave local spots stay live and local?

And if you find yourself in L.A. and East Side, hell, in L.A., period, toddle on over. It's one of those neighborhood gems no one visiting from out of town used to stumble upon, in the time before Yelp. (I suppose it may have made Zagat's, but I can't imagine a middlebrow write-up of Tropical's...er...charms making it sound that enticing.)

Go. Drink. Eat. Hit a meeting, if that's your thing.

Just make sure you save some room for the guava pie...

xxx
c

Cafe Tropical
2900 W Sunset Blvd
Los Angeles, CA 90026
(323) 661-8391

Photo ©Food GPS, via Flickr. More yummy shots of the food here.

Book review: Escape from Cubicle Nation

podcampaz_azchrislee

Back when I quit my last full-time, career-type job in 1992, there were very few books or resources out there to lead the way, and the few that there were didn't come close to the beautifully written, comprehensive, compassionate and FUN new book from my friend, Pamela Slim, Escape from Cubicle Nation.

For those of you who are unfamiliar with Pam's career trajectory, she started out in the corporate world (last gig: ginormous investment firm Barclay's), escaped to become a high-powered corporate consultant, and then escaped again to the work she was clearly meant to do: show other people how to get the hell out and create the kind of meaningful, life-and-soul-sustaining work they were meant to do.

That's right: Pam's work is to change the world, one entrepreneur at a time.

The book represents a gigantic leap forward in her ability to do so. Pam already has an extremely popular blog, a newsletter, many friends and admirers on the Twitter, a coaching business and a sometime speaking career (her young'uns cut into her ability to do that for awhile, but it sounds like they're growing up enough to let her out on a book tour, so keep your fingers crossed and your eyes peeled, because Pam is one in-person presence you do not want to miss). But a book allows her to get all of her teachings in one place, and allows you to carry it around, mark it up and revisit sections as you need to.

Why is this book different from any other book?

Today, there are dozens of books on the shelves about finding your passion and becoming an entrepreneur. But there are none that I've found that fuse the two, combining the practical knowledge anyone transitioning from corporate life needs to know with the kind of gentle encouragement certain souls need to make the leap. Pam understands the mindset of those longing to leave, and the psychological ties that bind us to where we are. With humor, stories, mini-questionnaires and to-do lists, Pam leads you through the mental and physical steps necessary to make the transition, from grappling with the issue of identity (in the U.S., we're hopelessly self-identified with our jobs) to getting your ducks in a row so you don't make the leap into a fiery pit that

consumes you. The incredibly wide-ranging advice includes:

  • clearing the time and space to start your business
  • cultivating the right mindset (hello, beginner mind!)
  • creating a simple (yes, really!) business plan that will move you forward, not bog you down
  • locating and reaching out to the support network you'll need
  • an ACTUAL PLAN for figuring out how much money you'll need to generate from various arms of your business (and lemme tell you, when you're a service-based entrepreneur, we're talking Shiva-arms)

There are also useful, concise how-tos on finding an idea to market, uncovering your brand difference, marketing yourself, testing ideas, establishing a team to handle what you can't and, my favorite, dealing with sh*theads. (Asterisk inserted in deference to wonderful Pam, who is the nicest non-swearer I know and one of the few I care to hang out with.)

See? Like I said: comprehensive.

Why you will lap it up, even if you've already made the leap

Any entrepreneur who is out there doing it knows that to succeed, she needs to add to her knowledge base and continually grow (or at least evolve) her business. Pam's book is chock-full of new ways of looking at things and new methods for implementing them. I particularly loved her ideas about having a High Council of Jedi Knights and her "Fantastic 4x4", a kind of master mind group on steroids (not to say that the Fantastic Four did illegal drugs, I'm sure they came by all of their superpowers naturally!)

And that's just a taste of the rich resources within. Escape from Cubicle Nation is one of those books you get and hang onto, to refer to again and again. It's a working-library book and a friendly voice of encouragement to turn to over and over again.

It's what you need when you're out there, trying to change the world. Thanks, Pam, for putting it out there.

xxx
c

Image © Chris Lee, found on Flickr.


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Referral Friday: Birdhouse for Twitter

[youtube=http://www.youtube.com/watch?v=S8yRaWY1xV8&w=479&h=291]

Referral Friday is part of an ongoing series inspired by John Jantsch's Make-a-Referral Week. For more about that, and loads more referrals for everything from cobblers to coaches to gee-tar teachers, start here. Pass it on, baby!

Those of you who follow me there know that I use Twitter in a way that has become decidedly non-mainstream: to inform and share in short, dense bursts, and in as entertaining a fashion as possible.

Some of the tweets fall directly from my brain to the little "What up?" box in perfectly-formed, 140-character packets. Many, however, do not. Wit just don't work that way.

Before Birdhouse, an ingenious little iPhone drafting app developed to help Twitterers who write, one of two things happened: (1), I posted something half-assed; or (2), I posted nothing as I mused over the best phrasing, invariably losing forever whatever germ of a gem I'd started with. Suckery! Confounded suckery!

To paraphrase one of the participants in this fan video, now that I have Birdhouse my teeth are whiter, my children, well-behaved and my tweets are "favorited" all the time. Well, not really; nobody's tweets get favorited all the time.

Birdhouse lets you save drafts of your tweets, star and review them, then publish (or presto!, unpublish them) as you like. It's not meant to replace other iPhone apps, but to complement them. (Although I wouldn't be surprised if those other iPhone apps start baking in something Birdhouse-like themselves once they do the Homer "D'oh!", so I hope for the developers' sakes they have some really neato features lined up for future releases.)

Full disclosure: I am a friend to and mad fan of Adam Lisagor (@lonelysandwich on the Twitter), who developed the app along with his able compatriot, Cameron Hunt (@camh) from my new-favorite city, Portland, Oregon. (Should we all just move there now? Seems like all the cool kids are doing have done it.) But hey, them what knows me knows I don't just SHILL. And even if I was, it's a crapload of functionality for just $3.99.

If you're just using Twitter to talk about what you had for lunch (and please, stop doing that!) or mostly to share links, promote yourself (stop that, too!) and shoot the shit on the backchannel, as they say, keep on using your regular iPhone client.

But if you want to use Twitter to entertain the world and make yourself a better in the bargain, Birdhouse is the tool of the month.

In the good way.

xxx
c

Birdhouse writing app for Twitter on the iPhone, just US$3.99


Referral Friday: BrownBag Books

brownbagbooks journals

Referral Friday is part of an ongoing series inspired by John Jantsch's Make-a-Referral Week. For more about that, and loads more referrals for everything from cobblers to coaches to gee-tar teachers, start here. Pass it on, baby!

I've said it before about the web, and now I'm going to say it again about stuff in general: the more there is, the more we need smart people to curate it for us.

Brown Bag Books is one such curator, and they are, saints be praised!, a curator of books. Possibly the finest curators of books I've come across in 10 or more years, if the bagsful of books The BF and I walked away with from their tiny stall at the Silver Lake Crafts Market is any sign.

img_0314_cropOh, yes, did I mention they travel? That's their thing, really. They're a traveling roadshow of books. Awesome, awesome books. Because they have a good eye, and because, as they say on their site, they take no crap. (No offense, consumers of crap! And hey, I'm a consumer of crap myself at times; I just don't like it mixed in with my good stuff.)

Their schedule is up on their website. It's, er, a bit out of date. I'm sure it's not that they don't want to sell you books. In fact, I'm sure it's because they're avid consumers of books themselves, and they get around to the rest of it as time permits. Check back often. You will fall in love with this little traveling bookshow. You will fall in love with the books themselves. Quite possibly, you will be like me and fall in love with the lovingly crafted journals made from recycled hardback bookcovers, with cool, Easter-egg-surprise touches inside.

Brown Bag Books
P.O. Box 3502
Running Springs, CA 92382
phone: 909-890-7453
brownbagbooksinfo AAAAT yahoo DOOOOT com
and at a location near you, if you're lucky

Referral Friday: Catts & Doggs

bestdog

Referral Friday is part of a series inspired by John Jantsch's Make-a-Referral Week. For more about that, and loads more referrals for everything from cobblers to coaches to gee-tar teachers, start here. Pass it on, baby!

If you're a hard-core, DIY-type of dog owner, you can watch an instructional video on how to express your dog's anal glands here.

If you're not, and you're lucky enough to live in Los Angeles, you can take your beloved pooch for a grooming at Silver Lake's own Catts & Doggs, where, for the low, low price of something-per-pound (and really, when you're talking expressing anal glands, any price starts to seem low, economy be damned), they will turn your Fifi or Fido into a clean-smelling, silky-coated, fuzzbuddle of huggability. With hygienically drained anal glands!

The beloved Arno J. McScruff (see photo above) weighs in at about 40 lbs., and the full fluff-'n'-puff ('n', y'know, ETCETERA), ran $50 cheep. And he is a wiry dude, and afterwards? As silky as a Breck girl (albeit a lot less happy about it. What is it with dogs and stank?)

Catts & Doggs also sports a delightful array of adorable toys, collars and other spoiled-pet accoutrements, as well as a carefully selected assortment of healthy, high-end pet foods. And the people are nice, and they give humans free candy quite often, which is also nice, and the place smells good, which is nicest of all. I mean, have you been to a PetSmart? Yuck!

Catts & Doggs (here's the Yelp!, too)
2833 Hyperion Ave

Los Angeles,
CA 90027
(323) 953-8383

M 9a - 7p
T-F 8a - 8p
Sat. 8a - 7:30p
Sun. 9a - 7p

Referral Friday: Bart Got a Room

famattraction

Referral Friday is part of an ongoing series inspired by John Jantsch's Make-a-Referral Week. For more about that, and loads more referrals for everything from cobblers to coaches to gee-tar teachers, start here. Pass it on, baby!

There's a way things work in Hollywood, and the way is this: when your movie opens and does well the first weekend, life is good. You get some momentum, and more support (in the form of dollars and oomph), and you get to make more movies.

This happened to a guy I know many years back, when I was a medium-aged thing and he was a young thing. He made a little short called Family Attraction about the last nuclear family on Earth. They were being kept in a zoo of sorts, and throngs of people would visit them in their "natural" habitat: a modest single-family ranch house with one glass wall in each room, for observation purposes. Poor, dead Chris Penn played the lead, Martin Short Sheen played the President (before he played the President) (and thanks for the catch, Deb!), and yours truly was cast as the Tour Guide (see above for proof and know that the sunny glow belies the motherfucking FREEZING temperatures we had on the day of the shoot).

Brian was supposed to be the Next Big Thing, but for a variety of reasons this didn't happen. Timing was bad, the wrong people made the right promises...whatever. The thing is, when it didn't happen, he didn't turn into a dick; he kept being Brian, a guy who loved movies and wanted to make movies and kept plugging away at making movies until it happened again.

My old friend, Brian Hecker, has a movie opening this weekend, April 3/4/5. It's called Bart Got a Room, and it looks pretty funny. It stars some kids I've never heard of, and two pretty cool, funny people I have: Cheryl Hines, a friend of a friend who also worked her fucking ass off to get where she has, and always stayed pretty sunny, despite how hard it was before things hit; and William H. Macy, a fantastic actor who was gracious enough to waste his prodigious talent on an audition for a radio spot I wrote, which I was unable to give them. I'd like to think that great people who have their brush with loser me finally reap some fantastic reward. I'd like Brian to reap a reward.

If you're thinking of going to see a nice, independent comedy this weekend, consider making it Bart Got a Room. If you're not, consider going to see Bart Got a Room. I never go out to the movies anymore, and I'm going.

Independent-ish movie making is as important to support as independent business. Right?

Right.

See you at the movies...

xxx
c

Referral Friday: Money honies

moneymacro_kevindooley

Referral Friday is part of an ongoing series inspired by John Jantsch's Make-a-Referral Week. For more about that, and loads more referrals for everything from cobblers to coaches to gee-tar teachers, start here. Pass it on, baby!

While I am reasonably good at putting one letter next to another, I am the suckmeister of all suckitude when those letters are replaced by digits.

Seriously, I've had more than one romantic partner shake his head when he saw the inside of my checkbook, and then never, ever bring up the subject again.

Fortunately, I have found fine, kind people who make things balance and suchlike with the utmost professionalism while never, ever casting any sort of aspersions on my complete and utter inability, thus far (we live in hope!), to do the same.

These people will be most easily employed by you if you live in the Los Angeles area, although theoretically, you can use them from anywhere via the magic of FedEx and/or cheap photo scanners. I know for a fact my tax dudes file everything electronically, and I could just as easily mail them my 1099s as anything; thing is, I like them so damned much, I feel cheated if I don't get a little sugar once or twice a year in person.

Gods of Taxes

For taxes, I've been using Actors Tax Prep for years now. Nine of them, to be precise, though I can hardly believe it. Co-founded by two actors who had previous lives in big business, Actors Tax Prep specializes in tax preparation for the performing artist and other related fields: basically, anything to do with show biz in any of its forms. They have grown by leaps and bounds since I began using them because they are thorough, reasonably priced, and "get" show biz types. (You know who you are and you also know what I mean by that.)

I've stayed with them even as I moved out of acting because they also "get" small business. Think about it: most actors don't just act; they do a ton of other crazy stuff, much of it taxable in nature.

My original contact and co-founder, Sid Wilner (who also played my father in a fine production of a Clifford Odets play), has retired from the business; his co-founder, David Rogers (who, in a weird stroke of coincidence worked with my real father in advertising), heads up a team of the nicest, thorough-est, patient-est tax preparers in the world...who also happen to be actors. Go figger.

Oh, and full disclosure: if you say you were referred by me, they knock $20 off my next year's bill. So if you have issues with that, just say you found them through the magic of the Internet. Really, I just like them and would totally refer them anyway. Which I just did!

  • Actors Tax Prep
    210 N. Pass Avenue - Suite 205
    Burbank, CA  91505
    (818) 557-3355

Prior to that, I used Ruzicka & Associates, a Chicago-based firm, for the rest of my tax-filing life. Which started three years later than it should have done (long story), which mess they unsnarled and got me back on good footing with the IRS.

Anne Ruzicka, who shares a first name with my dear, departed mother, but who was much, much better at finances, is a dream: another one of those thorough, get-it-done types who is also NICE. With no jumbrage, ever. And her husband, Tony, is lovely, too.

Ruzicka & Associates is a more costly proposition than Actors Tax Prep for those at the sole proprietor level; most of their clients are dealing with more complex tax issues, as I was when I was a homeowner and earning income in two states (CA and IL). But they're an excellent value for the right client, and a dream to deal with.

Day-to-day Money Magicians

You know what saves you money? A bookkeeper, that's what! Liz Davies has been mine for two years now. She's another fellow actor, so she gets the creative mindset. But she works with all kinds of clients, and all different sized businesses. She works on site, and has a minimum fee for her visits (which, because of my colossal suckitude at this stuff, I always meet). She helped me set up my books, and she has patiently taught me new things to do as I've been ready to grasp them. Everyone should have a Liz; it's too bad you can't all experience it.

  • Liz Davies
    blizzful-AT-mailcan-DOT-com (take out the "-AT-" and "-DOT-" when you mail)

If I hadn't met Liz, I would be using Alexandra Ward as my bookkeeper. She's The BF's, and he loves her.

Alex has a design background and is "French-from-France" French, which means she has better taste than you or I can ever hope to have, and yet she never lords it over you! And if you speak French, you can handle all your telephonic transactions en Francais. Woo-hoo!

Alex works locally, out of her house, although she agreed that theoretically, if you were into it, you could do it all via FedEx/etc. She is mom to the cutest baby in the world, so she does not do onsite visits. Seriously, if you saw this kid, you wouldn't want to leave her, either. A-dor-able.

  • Alexandra Ward
    alexandracreative-AT-gmail-DOT-com (take out the "-AT-" and "-DOT-" when you mail)
    (323) 316-4400

Happy tax season, everyone!

xxx
c

Image by kevin dooley via Flickr, used under a Creative Commons license.

Referral Friday

shoes_lachlanhardy

Last week, I used a little something called Make-a-Referral Week to save my out-of-town bacon.

From now on, and until further notice, I'm instituting Referral Friday to save someone else's.

Whose? Yours, maybe.

Or my hair colorist's. Or my favorite local eatery. Or a (good, nice) one-person law practice, or a haberdasher, or a rodeo clown. (Hey, I haven't met one yet, but I might, and s/he might be great and just the thing for some demento company outing or Bobby Hill kid's birthday party.)

If I may, might I suggest you do the same? In your way of course, which may not be blogging. As I said in an email to John Jantsch (the originator of Make-a-Referral Week), I just flat-out love the idea of Referral Friday as a wide-open concept. Blog it, tweet it, podcast it, what have you: it's all good, quite literally.

On the other hand, having been frozen in place by the blank page myself from time to time, I know it's nice to have some serving suggestions. Here's what I lobbed over the net (and, you know, the 'Net, haha) to John:

  • tweet a great local service
  • post an interview with your fave small biz/solopreneur on your site
  • release a podcast or vidcast with same
  • create or add to your "referral" page on your website (I used your Make-a-Referral Week to set up five of 'em)
  • make a phone call referral

I know you, as a kind and conscientious reader of this here blog, probably refer people left, down, up, right and six ways to Sunday, every ding-dong day of the week. The point about making it Referral Friday is to bring a little light and attention to this thing we do, both to remind us that we have some goddamn control over our goddamn destinies and to hip other people to the beauty that is endless referral.

My referral for this week is going to be for the locals, or for anyone traveling through who happens to break a heel doing some of that endless walking we do here in L.A.: Pasquale Shoe Repair.

I've been patronizing them since I found them in their last location just off the Miracle Mile. They've brought dozens of boots, shoes and handbags back to life, many of them repeat visits. They do impeccable work, they charge for it and they tell me when it's not worth it anymore (or, on those rare occasions when I cheap out and buy inferior goods, when it never was).

Their new location has much more user-friendly parking, plus a beautiful little café adjacent. They done it up right, and the result is a completely pleasant service experience, from stem to stern.

The best solution for keeping one from feeling down at heel is to replace them regularly. The gracious and capable staff at Pasquale will do just that:

Pasquale Shoe Repair
(323) 936-6883
5616 San Vicente Blvd
Los Angeles, CA 90019

xxx
c

Image by Lachlan Hardy via Flickr, used under a Creative Commons license.

Feel the fear and refer them anyway: Make-a-Referral Week

gothisway_dan_zen

In honor of Make-a-Referral Week, every day this week I'm posting my recommendations for various people who do either what I don't do anymore or never did in the first place. The post below explains the concept behind this one-week project, and will remain up all week; each day, a new page will go live, introducing the next round of recommendations.

Does this economy suck? Holy hell, Martha, you're darned tootin', it does!

Do we have to cower and cringe, morph into greedy hacks or resort to any other old-school, fear-based techniques? No! Just the opposite, in fact!

This is a time for new thinking, big thinking, and mostly, for fearless thinking. It's also a time for us all to be reaching out and connecting with each other, not pulling back and holing up.

In the spirit of this month's (apparent) theme (i.e., "Control What You Can"), John Jantsch (he of Duct Tape Marketing) is spearheading an outside-the-box project designed to start pulling us out of fear and into action, and getting a few people some damned work into the bargain. called Make-a-Referral week, and it's delightfully easy and simple to participate:

Pledge to refer at least one person to the small business provider of your choice.

I do this all the ding-dong day, every day, since I'm constantly getting queries for stuff I either don't do anymore or could do but not as well as someone else. Usually, it is a thing that brings me great joy. Recently, however, I've started to feel weird twinges when I do it: Should I be referring people on? Shouldn't I take the gig, when asked? Or pitch myself, when not? Am I out of my fucking mind, for chrissakes?

The answer, of course, is an emphatic "no" (except for that last bit, which most intimates will happily confirm). This isn't about not taking the work meant for me; this is about hooking people up with what they need. It's about getting the right tool for the right job. It's about paying it forward.

It's also about kicking fear right square in the pants.

It's about acting from my bigger self, not my smaller self, and I mean that both in the sweeping, traditionally-understood sense of Being the Best Me Possible and from the Buddhist sense of letting go of this ego-me and having the All-That-Is run the show for a while. (If you're new to the Buddhist stuff, Jack Kornfield is an amazing, funny, smart, awesome teacher of this stuff, and has a fantastic audiobook on the topic.)

Besides, there's no false modesty or self-sabotage about this. To the contrary, I fully intend to use this week as a practice to remind myself about staying laser-focused on the three things I've identified as being things I both do well and love doing:

  • consulting with solopreneurs about how to get clear on their message, make it sparkle and put it the hell out there using all the tools at their disposal (link to my consulting)
  • speaking to people about how to market themselves using social networking without being a douchebag (link to my speaking)
  • writing creative nonfiction (and maybe starting with a new name for "creative nonfiction") that illuminates and inspires, or illuminates and amuses, or, hopefully, all three! (well, you're reading this already, but I also write: a monthly newsletter that's FULL of ideas and recommendations, which you should probably subscribe to; a monthly column for actors which is conceivably useful for non-actors; and a weekly update on maintaining a kickass marketing plan)

See? I just tooted my own horn three separate times. With links! So now it's time to refer you to some other people.

Because I'd like to make this as useful a tool as possible, and by that, I mean useful to me as well as to you, each day I'll post a little piece about the nature of the thing I'm referring you to, which will link out to a page I can update, much like I do the links page for this site. People's focus changes (hallelujah), so the person I refer you to this March may be doing something entirely different next June. Or I may be so far removed from that type of work by then that my referral is less than optimal. Or they might get bit by a zombie, become part of the night-crawling, brains-eating horde, and no longer be the best choice of service provider.

Whatever. I'll date each of the pages, so you'll know. You'll use your best judgment from there.

So you can follow along, here's the plan for this week:

Should you come visit on those days even if you're not interested in having any of those things done? Up to you, pard', but if you're not blogging Make-a-Referral Week, maybe you could participate just by passing along some of these names to other people. Or pass along names that you have to other people.

But either way, pass it along..

xxx
c

Image by Dan Zen via Flickr, used under a Creative Commons license. (It's an arrow, get it? Pointing to the left? An arrow...aw, forget it...)

Countdown to SXSWi: It's Austin, Jake...

ericskiffsxsw08

Okay, first? Don't sweat it; let it go.

As with any endeavor that demands time, attention and energy of you, after preparation, the most important thing is to get your head in the right place. No matter how many of the things I mentioned in Weeks 1 & 2 that you ignored, and hey, if it's any consolation, I ignored some of them, too, there are a few things you can do to see that your days in Austin are as excellent as possible. Ready?

Rest up. Seriously.

Even extroverts get tuckered out at SXSW. That's why they describe the benefits of the Disco Nap at the SXSW for n00bz panel on the first day of the conference.

Rather than running around trying to get everything done just before you go (like I did, last year), just go. Open yourself up to possibilities and random encounters. And while you're still here, take your vitamins, eat right and get plenty of sleep. Forego the coffee and nap on the plane, if that works for you.

Basically, arrive with a full tank. It opens up far more in the field of possibilities.

Ask. Ask. Ask.

Last year, I invited myself to dinner, to drinks (several times) and to events. "Where are you going?" and "What looks good to you?" are perfectly acceptable queries. Strike up conversations with people in line for movies or coffee; close your laptop (if you even bring a laptop) and talk to the person next to you. Trust me: the relationships are more important than the information.

Rarely did I get shot down. The worst that happens is that you end up having a nice, albeit brief, conversation, and move on to the next thing.

Plug in.

Right now: go to Twitter search and look for #sxsw; see who comes up. See who rings your bells. Follow them. If it gets too distracting, you can unfollow some other people and switch it all back when you're home again.

You want to be able to know what's going on. Unless something freaky goes down, my guess is that you'll know what's going on via the Twitter. (Or through those people you're meeting in lines, at panels, in the halls, walking to the Convention Center, etc.)

Some other random things to remember:

  • your refillable water container (please remember to drink EXTRA water; hydration is important!)
  • hand sanitizer (you think I'm kidding? I don't wanna get a cold for my welcome home present)
  • earplugs (motel rooms are noisy; sleep, priceless)
  • program your friends' mobile numbers into your phone along with their names NOW (for calling, but also for texting: critical!)
  • your wedding wasn't perfect, either (seriously, it's JUST a conference, even if it is a big one)
  • have fun (or what's the point)

I'm @communicatrix on Twitter (and everywhere else); in person, I'm the tiny, bepectacled, slightly-plump-about-the-midsection lady who will probably have bleary, bloodshot eyes (curse of air travel for me) and either a cup of coffee, (eco-friendly) bottle of water or cocktail in her hand. Say "hello," wouldja?

It's high time we met up...

xxx
c

P.S. If you missed them and are interested, here are Parts 1 and 2.

Image by who knows, dammit, it was late at a party via Flickr, used under a Creative Commons license.

Countdown to SXSWi: 2 weeks out, heeeeere we go!

davideckoff_sxsw-08

This is Part 2 of a three-part series on prepping for South by Southwest (interactive flavor). You can read Part 1 here.

Hopefully, you've already tackled some of the bigger to-dos on your list that we talked about in Part 1, like making your reservations and buying a damned cell phone and getting some kind of cards to hand out. (Your regular-usual biz cards will do in a pinch; the main thing is to have something to hand people so they can get in touch with you.)

This week, you'll want to start getting your ducks in a row. They will, of course, scatter to the four winds as soon as you touch ground, and this is part of the delight of SXSW. To make a spin on the old adage, you'll want to have strong plans held loosely to squeeze the most life from South-by. But because we aim to be helpful here at communicatrix-dot-com, a few suggestions...

That thing about signing up for My.SXSW? I wasn't kidding

Okay, if you're a big privacy freak, DON'T sign up for my.sxsw. I get that; I do. But if you're not a freak for privacy, or willing to waive a bit of it on a one-time basis, the site does offer conveniences, like connectivity with your fellow nerds and being able to add events to your calendar automagically. If you're not into that, opt out. Don't tell me which things you're attending.

Just make sure your photo is uploaded to your account so that you don't have to belabor what can already be a lengthy check-in process. Cool?

Firm up plans with people you absolutely must see

I know, I know, this is in direct opposition to what I've said above. But the time flies while you're there, and if you leave things to chance, chances are they won't happen. Other tremendously delightful things will happen, but those things you were counting on in sort of a Kismet way? No. Not those things.

You can order it any way you'd like, but my suggestion is this: give first priority to the people you know you want to see or meet and whom you know you will likely not meet in the course of the next 12 months if not in Austin. If there are groups of you, by all means, set up some group activities. You don't need to pick the venues for these breakfasts, lunches, dinners, drinks, etc, you'll find places soon enough, and those kinds of plans you can keep flexible. (Although if you're looking at going somewhere out of walking range of downtown, to get you some bona fide TX BBQ, f'rinstance, you might want to arrange that.)

So maybe don't lock it up tight, but get it in the chute. The last thing you want is to make that big, long trip and leave without so much as a "Howdy-do!"

Set your (loose) panels schedule

After two visits to SXSW, I'm tempted to say ditch the panels entirely and just meet people. But really, you'll do fine if you treat them like you do the above plans for socializing: get your "musts" in the calendar, and make note of other "maybes."

By "in the calendar" I mean make use of the great WebDav-blah-bitty-blah-amazing technology that is iCal and GCal. If you're a Mac-head, it's dead simple, you just subscribe to the SXSW calendar (click "add this to my calendar" from any particular panel or event in your my.SXSW.com.

Read up on the people you do want to meet

I don't mean to cram for SXSW like it's an exam. But if there are some panels you're interested in going to because you want to meet one of the panelists, maybe do a quick bit of research on the other panelists. At the very least, you'll have better questions to ask during the Q&A, and if you do end up talking to the person, you'll be much more comfortable. (This falls under the general rubric of "be prepared!" that I talked about in my newsletter issue devoted to SXSW and networking. It's of special interest to fellow introverts, I think, because it reduces some of the drag that socializing has on us in general.)

Prune/plump your Twitter

This was the single greatest piece of advice my friend, Heathervescent, gave me before my last SXSW (there was no Twitter at my first one). It's less of an issue now that there are iPhone apps to filter your feed and reduce noise, but if you have focus issues like I did, you might want to dump some of the chattier non-attendees at the same time as you add other people who you'll want to be following. After taking a few deep, calming breaths, I re-added my friends Chris Brogan and Laura Fitton (@chrisbrogan and @pistachio, respectively) because they're the kind of prolific, plugged-in types who will be all over the happs (which is why I had to reluctantly give up on following them before). You may want to add them now, too, or just subscribe/click over to their stream for the next week or so.

You can also go through the list of speakers and people from your my.sxsw (are you getting why I like it?) who are going to be there and add them, as well. Twitter was made for SXSW. (I mean, hey, it basically made its bones there two years ag0.)

At some point, people will settle on a hashtag for SXSW tweets (#sxsw or #sxsw09) and you'll want to note that. In the meantime, you may want to go to Twitter search, create a search for "SXSW" and subscribe to that RSS feed. Or, if you use a Twitter management tool like TweetDeck, set up a search within that.

The point is to get your feet wet with that now, before things get too crazy. Which they will. It's inevitable.

It's part of the fun of it all...

xxx
c

Photo of Colleen Wainwright and 2009 SXSW speaker David Eckoff by Becky McCray or Chris Brogan (I think) via Flickr, licensed under Creative Commons. No, we did not coordinate outfits beforehand. Yes, we look related. SXSW is nutty like that!

Countdown to SXSWi: 3 weeks out, heeeeere we go!

communicatrix, deconstructed by Hugh MacLeod

In a way, getting ready for the annual South by Southwest extravaganza mirrors the experience of SXSW itself: myriad possibilities, a bubbly feeling of excitement, lots to do and a creeping feeling of panic.

So the first thing one needs to do in the Planning for SXSW process is this: BREATHE.

I've been twice now, in 2008 and 2006, and I'm here to say there's no way you can do it all, nor is there any reason you'd really want to. Some of the most fun things about SXSW are the random events that fall in your lap. The best way to prepare, therefore, is to plan a schedule with plenty of room for unscheduled events.

There are some things that will make your stay infinitely more comfortable, however, and these are worth planning a bit more meticulously, or at least, considering before you toss them aside. (I'm assuming you've already gotten your plane tickets, accommodations and SXSW conference pass, but if you haven't, definitely do that before you do anything else.)

Get a personal, SXSW-only card

People do bring and use their regular business cards, especially freelancers, solopreneurs and entrepreneurial types whose name and Internet contact info is front-and-center on it. But there are compelling reasons to get a second card made up, and printing has never been cheaper and easier. If you work for Mr. Big Corporo-Megolopoly, or even Ms. Tiny Start-Up-Where-Your-Name-Ain't-on-the-Door, you may want to get a separate card printed up with your name, your contact info and your web presence (or whatever private thingy you want to promote) on it. Some resources:

Order any hardware, software or other-ware you might want to have handy

These are the things you think about getting a week before and that then drive you batshit crazy as you run around trying to find them and figure out how to use them and break them in before you hop on a plane to head out. You may not need all of them, but most of them are things I've either missed because I haven't had them.

  • Working mobile device Critical. If you're going to replace your aging mobile, now is the time, not three days before, which is what I did the first year. You'll also want to make sure you have a good-sized text package for your time in Austin (I went to "unlimited" for one month), so consider that at sign-up.
  • Powerstrip and/or cubetap Outlets are at a premium in the Convention Center and, surprise!, in your hotel room. I mooched off The BF's the first year and depended on the kindness of strangers the second year. Not again.
  • Extra juice My iPhone is never far from a charger in my usual life, but during SXSW, all bets are off. I kind of hate to buy an extra gadget, but I'd hate no power even more, so I'm researching battery backup options for the 3G now. (If you have a strong preference, please let me know in the comments.)
  • A camera that you know how to use Sounds dumb, but it's really fun and useful to have. And I borrowed my sister's last year, which was great of her, but I didn't RTFM first and...well, let's just say there were a few moments of frustration
  • Good walking shoes I bring two pair, in case rain ganks up one. What can I say? I hate wet feet.

Bookmark pages, make a calendar, hook up with your peeps

Social media keeps making it easier and easier to plot out your stay.

  • Make a folder for your browser toolbar Store any URLs you're going to want access to re: SXSW here. You can delete the whole shebang when the gig is over, or move it into your general bookmarks. (You can also use Evernote, delicious or whatever else you want to hold your bookmarks and info in. I'm also creating a Things project, but I like redundancy, because I'm kind of a re-dunce.
  • Start a text file or paper list of stuff to do I mean, my lists are great, but you need your own, right? Method of choice, here.
  • Log onto SXSW and set up your profile They've got a greatly improved "My SXSW" site this year with some social networking components. Can't tell yet whether people will use that or just old-school (ha!) Twitter-plus-hashtag system to connect, but it's at least a lot prettier and easier to upload your badge photo and info, which you should do, now.
  • Bookmark the Panel Picker Available for SXSWi here. You can start looking it over to get a feel for what's there and which panels you absolutely want to attend. For example, there are a few people whom I'll grab any opportunity to see because they're so compelling, and a few friends I'd like to support. After two trips to SXSW, though, I can definitely say that the main reason to go is the people, not the panels, so don't spend too much time plotting out every little thing.
  • If you're not already, get familiar with Twitter It was the social networking platform of choice last year (and basically was born the year before). If you're new, don't overwhelm yourself; just pick a username, set up an account, and try to follow along for a few days. When you're ready, you may want to consider using a tool like TweetDeck to follow Twitter from, as it lets you organize your Twitter universe (which can get messy, fast) and Set up a search for #sxsw09 in Twitter You're

Some great to-do/checklist-type SXSW posts

Questions? Comments? Concerns?

Fellow previous-SXSWers, what did I miss? (For four weeks out, we'll get to the other stuff as we get closer.) Newbies, what kinds of questions do you have? I wish I'd known more about what to expect my first year, so I really don't mind entertaining even ridiculous questions. In fact, if they're truly ridiculous, they'll be truly entertaining, so let 'er rip!

xxx
c

Of possible interest:

Image of my 2008 SXSWi blog card, deconstructed © 2008 Hugh MacLeod at the SXSWi BlogHaus.

UPDATE 2/25: The author suffered severe brain cramp as she wrote this; the date was really 3 weeks out. That bodes well, doesn't it?!

¡Olé! to you, fellow artist

For those of you who do most of your creating off-stage, you may not have experienced the ¡olé! moment. That's my new-favorite term for the magical thing that happens when you get in the zone and out of the way and the work just flows through you. The term comes to me via the astonishing Elizabeth Gilbert in her very moving (and funny, and smart as hell) TED talk, below. As Derek Sivers says in his own post pointing to it, Gilbert's words speak to pretty much any writer or musician; I'll go one better and say that if there is any pursuit you've spent a lot of time getting your body tuned up for, you'll dig it:

[youtube https://www.youtube.com/watch?v=86x-u-tz0MA?rel=0]

The ¡olé! moment happens rarely onstage, but when it does, there's a kind of thrum inside and outside of you, a strange inner/outer vibrational shift where you're very aware of what's happening and you also feel like it's something happening to you, or possibly through you. It's pretty sensational, and I'm pretty sure it only happens when a confluence of circumstances are in place:

  1. You, prepared
  2. You, letting go
  3. Some kind of Mysterious Hoodoo Shit happening elsewhere

It's probably happened to me 30-odd times in my entire performing career, and that includes auditions and scenes in class as well as performances. I don't know if that number is on the low, high or average side, but I do know that when It Happened, it was as much something acting me as me doing the acting. No matter how many times It Happens, though, I can tell you this: It can't Happen enough; the feeling is so amazing, and the level at which you're able to transmit that creative energy is so crazy-high, if you could bottle it, you'd be a bajillionaire, even in a down market.

Especially in a down market.

There are some things that I believe up one's chances for the magic happening. As you might guess, most of the actionable stuff happens in areas #1 and #2. One of the reasons I hammer hammer hammer away at my actors in my monthly columns to Always Be Creating is that it really helps with both of those things: you become both better prepared, because constant application of effort to a certain practice makes you more skilled and confident, the 10,000 hours rule, and you are better able to let go because sheer volume of work means that any individual instance becomes proportionally less important, thereby enabling you to be way more relaxed than you might otherwise be.

It's one reason I decided to post daily to the blog. Yes, a part of me is hoping that replicating the Monday-through-Friday nature of the old-time daily column will somehow trigger the Magical Woowoo Hoodoo into manifesting a modern-day Royko gig for the communicatrix, but another far, far more realistic part of me knows that there's no way I can't get better at this if I'm doing it more often.

As Gilbert says in her talk, there is huge relief in making the shift to thinking you have access to genius rather than that you have to be a genius. My job as access point is to stay in shape and show up daily.

The rest of it? Is up to the genius.

¡Olé! to that...

xxx c

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In case you have ever wondered what I sound like when speaking in public, I finally have a speaking page up which contains an embed of a decidedly non-TED talk. At least I know now what I'm tuning this old carcass up for.